Construction Industry · BAU-003
Construction & Building Materials · Western Germany · 25–50 employees · Owner-managed SME
Score: 46 → 70 (+24 Punkte)
Interior fit-out and drywall company with regional market strength
Ausgangslage
- A volatile construction market causes order gaps
- Direct sales are underdeveloped
- Premium image is lacking in the fit-out segment
Eingesetzte IDEASCANNER-Hebel
- Direct sales for upscale private customers set up
- Service add-ons for maintenance and renovation
- Brand identity sharpened
Ergebnis
Growing direct-customer share with higher margins and stronger positioning as a quality provider