Trade · HND-014
Retail & Wholesale · Germany · 25–50 employees · Owner-managed SME
Score: 32 → 52 (+20 Punkte)
Specialist retailer with a showroom concept and a consultation-intensive range.
Initial Situation
- Low showroom frequency
- Consulting service not priced in
- Product range feels overloaded
IDEASCANNER Levers Applied
- Valuable product-range niches refined
- Consulting service positioned as a paid service add-on
- Referral system actively used
Outcome
Higher showroom frequency, increased average order value, and new service revenues.