Food & Gastro · LEB-013
Food & Gastronomy · Northern Germany · 50–100 employees · Owner-managed SME
Score: 46 → 70 (+24 Punkte)
Family-run restaurant group with multiple locations in the same region
Initial Situation
- Guest numbers stable, margins thin
- Personnel costs dominate
- Concept blurred between tradition and modernity
IDEASCANNER Levers Applied
- Concept refinement with a clear premium brand
- Cross-selling between locations and takeaway
- Experience-based pricing
Outcome
Clearer brand image across all locations, higher foot traffic and improved average check