Consulting & Firms · PSV-013
Professional Services · Southern Germany · 25–50 employees · Mid-sized GmbH
Score: 32 → 53 (+21 Punkte)
SME management consultancy focused on strategy and organization
Initial Situation
- Acquisition highly dependent on individuals.
- Differentiation versus large providers unclear
- Pricing model not consistently enforced
IDEASCANNER Levers Applied
- Premium positioning as a specialist for a single industry.
- B2B lead engine with content and events.
- Value- and outcome-based pricing model.
Outcome
Clear sales engine, less dependence on individuals and higher average fees