SHK Trades · SHK-008
Sanitary, Heating & Air Conditioning · Western Germany · 25–50 employees · Family-run business
Score: 39 → 68 (+29 Punkte)
SHK trades company focused on renovations and bathroom refurbishments.
Initial Situation
- Appointments fluctuate significantly
- Unsystematic cross-selling of maintenance packages
- Unclear differentiation from larger competitors
IDEASCANNER Levers Applied
- Standardized renovation packages as anchor products
- Cross-selling of maintenance and upgrades
- Local referral partnerships
Outcome
Steadier recurring revenue through maintenance and cross-selling, more balanced capacity utilization.